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For many higher education institutions, the recruitment and retention of faculty are major concerns. In this article, the authors present preliminary results from Phase I of an ongoing research project that aims to investigate factors that are important to the recruitment and retention of early and mid-career faculty at the University of North Carolina (UNC). In Phase I of the project, in-depth telephone interviews were conducted with a sample of faculty from the 16 UNC campuses and responses were collected on a variety of factors that may be important to the recruitment and retention of faculty. Most of the themes emerging from the interviews echo those identified in other research studies.